Business Administration (Co-op)

This course is designed to introduce students to the contemporary business world in Canada and globally from the perspective of an employee, employer, consumer and investor. The course will cover business topics such as; business environments, entrepreneurship, organizing your business, managing your business, and lastly accounting principles and risk management. We hope to assist student analysis skills, build their business knowledge and exercise their presentation skills.

This course is designed for students who have no previous experience in business, but who desire to obtain a general overview of business and who are pursuing a business program of study. This course examines organizational theory and application. It makes a comprehensive review of individual, group, and organizational performance in relation to organizational structures in contemporary business settings.

In this course students will have an enhanced understanding of basic marketing concepts, strategies and practices. The course will cover strategic marketing planning processes. And, you’ll put those processes to task by creating a marketing plan using the external environment, market research, and consumer and business buying behaviour. Your strategic execution will utilize the 4P’s and a range of marketing communications. We will assist student understanding of strategic marketing process, utilize new technologies and exercise their presentation skills.

In this course students will learn the foundations of business communications by discussing and reviewing the importance of effective communication skills, communicating in teams, mastering listening, nonverbal communication skills, and the practice of intercultural communications in the global environment. Students will practice the three-step writing process to plan, write and complete business messages in electronic media and online social media alternatives (Email,Twitter, Blogs, etc.).

In this course we will help students understand how the elements of international business are related and with a focus on employability skills students will understand how the concepts learned in this course will be relevant to their future careers. The course will cover the challenges of Globalization by embracing the central role of people and their cultures in international business. The use of real-world examples throughout the book brings international business to life. The course ends with a group assignment that reflects the content of the book and gives students the opportunity to exercise their presentation skills.

In this course students will learn the fundamentals of Selling and how to communicate effectively during the entire sales cycle in today’s competitive world. Throughout this course, students will develop a personal selling philosophy that incorporates the marketing concept, a relationship strategy that creates customer value in an ethical context, a product strategy that incorporates creative product solutions that add value, a customer strategy that addresses buyer behaviour by understanding customer needs through effective prospecting and a presentation strategy focusing on solutions that adds value for the customer.

Human resources (the people who work in organizations) are among the most important organizational assets, and this course brings students and their instructor into a current and comprehensive discussion about human resources today. The term human resources refers to the employee–employer relationship in the workplace. The knowledge, skills, assets, and competencies employees bring to their work help the organization achieve its objectives; these resources provide a source of competitive advantage for organizations in a hyper-competitive, global environment.

Financial Accounting gives students a solid foundation in the fundamentals of accounting and the basics of financial statements, and then builds upon that foundation to offer more advanced and challenging concepts and problems. The concepts and procedures that form the accounting cycle are also described and illustrated early in the course and are then applied consistently in the topics that follow. This scaffolded approach helps students to better understand the meaning and relevance of financial information, see its significance within a real-world context, as well as develop the skills needed to analyze financial information in both their courses and career.